Making Happy Faces: Our campaign for Ray White

[vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] Developing a multi-faceted campaign using a range of media is your best bet at marketing success. We worked with Ray White in Forster/Tuncurry to produce their latest campaign: “Happy Faces”.   Strategy In real estate, advertising campaigns are generally aimed at vendors; if you have a large range of properties, the buyers will […]

This is why you should pay for great design

[vc_row][vc_column][vc_single_image image=”14425″ img_size=”full”][vc_column_text] A classic case of design gone wrong from devdans [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] I often joke that my job as a graphic designer is to ‘make things look pretty’, but it’s not. My job is to effectively communicate a message, draw an emotional response from the target market and lead them to take action. […]

Make your brand viral: Get free brand exposure with these tips!

[vc_row][vc_column][vc_single_image image=”14415″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] All businesses need paying customers and to get them your brand needs exposure. Branding is vital in today’s crowded marketplace of companies, ideas, products and services and though most of us understand visual branding with images, colours, logos, etc. few understand how important it actually is and it’s benefits.[/vc_column_text][ultimate_spacer height=”50″][/vc_column][/vc_row][vc_row][vc_column width=”2/3″][vc_column_text] […]

How we helped Kenso Agcare with their Marketing Plan

[vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] It’s reaching the end of financial year and now is the best time to develop your marketing plan and spend. Last issue we touched on developing a solid marketing plan. Now we’ll look at a marketing strategy that we put in place for Kenso Agcare and how it’s come together.   The Plan […]

Paper Towns: How we helped a small signage company stand out

[vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] Marketing isn’t an exact science. It has its roots in psychology and statistics and then there’s a dash of guesswork thrown in. You can know the audience, you can look at their purchasing trends and you can study the economics of the area, the year and the time of year you want to […]

The response for our Rotary Youth Exchange campaign

[vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] In 2015 we were engaged by Rotary Youth Exchange Australia to increasing awareness of their exchange program. The result has been exceptional, with a huge impact on Rotary clubs around Australia receiving enquiries.   The campaign saw our team creating a series of TV ads, Audio Visuals for web and an EDM, plus a post card […]