Short Sharp Sweet: The one thing that will get your advertising noticed

[vc_row][vc_column][vc_single_image image=”14458″ img_size=”full”][vc_column_text] Photo by Annie Spratt on Unsplash [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] Most people can write but few people can write to engage, enthral, captivate or entertain a reader. Fewer still […]

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How to get great campaign results with media placement

[vc_row][vc_column][vc_single_image image=”14450″ img_size=”full”][vc_column_text] Photo by Tom Ritson on Unsplash [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] Choosing the right type of media and then placing advertising material for the best result is not an easy […]

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[vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] It’s reaching the end of financial year and now is the best time to develop your marketing plan and spend. Last issue we touched on developing a solid […]

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The Age of Online – How seniors have mastered the search engine

[vc_row][vc_column][vc_single_image image=”14197″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] Underestimate the 65+ internet generation at your own risk. They have learnt to surf the net and they’re savvy! They know everything about your product and […]

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The Positive Power of a Catchy Jingle

[vc_row][vc_column][vc_single_image image=”14191″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] Everyone’s had them; songs that get stuck in your head and just won’t leave. Maybe they’re just there to fill the space in between your thoughts. […]

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Taking the Emotion Out of Marketing – Why being analytical is key to return on investment

[vc_row][vc_column][vc_single_image image=”14169″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] If the responsibility of marketing & advertising in business falls on your shoulders leave your emotions at the door and start getting results!   Today more […]

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Is Radio Worth It? Cutting Through the Static

[vc_row][vc_column][vc_single_image image=”14174″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] You have to hand it to commercial radio – still chugging along after nearly 100 years. But even if it has survived the birth of television, […]

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