[vc_row][vc_column][vc_column_text] Great content makes for a memorable ad that delivers your message. This is a perfect example from SodaStream. [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] There is one thing in media that will make […]

Share
It’s Show Time – Why advertising on cinema this month will work

[vc_row][vc_column][vc_single_image image=”14267″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] The school holidays sees a big peak in cinema traffic. That means much bigger audiences for cinema advertisers. This is a great time of year to […]

Share
Plan for Success – Be bold & create a marketing plan that works

[vc_row][vc_column][vc_single_image image=”14225″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] “What’s the use of running if you are not on the right road”? This saying from the famously efficient Germans can be aptly applied to marketing […]

Share
How AVs can be a game changer for your business

[vc_row][vc_column][vc_single_image image=”14218″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] Audio Visuals (video content) can help your business in more ways than you’ve probably thought of. In a world where we’re constantly bombarded with marketing content […]

Share
Marketing Fails: And how to avoid them

[vc_row][vc_column][vc_single_image image=”14198″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] There have been many notorious marketing campaigns over the years where a faux pas has created a PR nightmare or a slump in sales. Sometimes they’re […]

Share
The Age of Online – How seniors have mastered the search engine

[vc_row][vc_column][vc_single_image image=”14197″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] Underestimate the 65+ internet generation at your own risk. They have learnt to surf the net and they’re savvy! They know everything about your product and […]

Share
The Positive Power of a Catchy Jingle

[vc_row][vc_column][vc_single_image image=”14191″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] Everyone’s had them; songs that get stuck in your head and just won’t leave. Maybe they’re just there to fill the space in between your thoughts. […]

Share
Taking the Emotion Out of Marketing – Why being analytical is key to return on investment

[vc_row][vc_column][vc_single_image image=”14169″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] If the responsibility of marketing & advertising in business falls on your shoulders leave your emotions at the door and start getting results!   Today more […]

Share
Is Radio Worth It? Cutting Through the Static

[vc_row][vc_column][vc_single_image image=”14174″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text] You have to hand it to commercial radio – still chugging along after nearly 100 years. But even if it has survived the birth of television, […]

Share
Holiday Advertising: Why Holiday makers are engaged consumers

[vc_row][vc_column][vc_single_image image=”14126″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50px”][vc_column_text]Holidays, and in particular our summer holidays, are a time for rest and relaxation. It’s a time to unwind. We bid farewell to the year that has […]

Share